New edition of USE-IT Brno map

The new edition of USE-IT Brno maps is here and it also includes the Löw-Beer Villa as a part of a section devoted to Jewish heritage. The map mentions a short history of the Villa and its connection to Villa Tugendhat, points out free entry to the garden.

USE-IT maps are non-commercial, made by young locals. They are always free and up-to-date. Nowadays, these maps provide information for young travellers in almost 40 European cities – and one of them is Brno.

Exhibition about the conversion of the Löw-Beer factory

From September 30 to November 1, 2020, the Celnice Gallery hosts an exhibition of works by students of the Faculty of Architecture at Brno University of Technology, which deal with the functional transformation of the former Löw-Beer textile factory in Brněnec. The Löw-Beer family owned this factory until 1938.

In the same year, most family members were forced to leave their homes before the Nazi threat, many of them unfortunately died in concentration camps. The grandson of the original owners, Daniel Löw-Beer, founded the Archa Endowment Fund in 2018, which provides grants and supports projects for the conversion of the factory in Brněnec.

The best of Brno on a single tourist card

Since this year, the Löw-Beer Villa in Brno is involved in the BRNOPAS tourist card project, which provides its owners a number of discounts or free admissions to interesting places in Brno and its surroundings. The card can be purchased from one to three days, for adults or children under 15 years of age, and may include a public transport ticket.

With the BRNOPAS card, you get a 25% discount in the Löw-Beer villa to enter the permanent exhibition The World of the Brno Bourgeoisie Around the Löw-Beers and the Tugendhats, children have free admission. The card also offers benefits in other famous Brno villas: Tugendhat, Stiassni and Jurkovič.

The Löw-Beer Heritage Trail

Employing simple means, the The Löw-Beer Heritage Trail project aims to draw the attention of residents of Brno and South Moravia as well as visitors to the region, to the many years of entrepreneurial activities of the Löw-Beers, the family of textile industrialists, in this area. The project set out to chart the sites related, directly or in the broader context, to the Löw-Beer family.

In Brno these include e.g. villas (Villa Löw-Beer and Villa Tugendhat in the neighbourhood Černá Pole or the villa of Ernst Löw-Beer in Pisárky), flat blocks (Botanická Street No. 14, Cejl No. 6), industrial complexes (the textile factory later called Vlněna), graves in the Jewish graveyard in the quarter Židenice, but also the seat of the Czech Radio Brno designed by Ernst Wiesner (originally the Union Bank, where the Löw-Beers had their financial assets deposited).

The Löw-Beers' “heritage“ will be presented by means of exhibitions, a mobile map application and guided tours of Brno.

In cooperation with the Technical Museum in Brno and TIC Brno, the guided tours around the residences of manufacturers in the Brno discrict Černá Pole (Black Fields) also take place throughout the year. For information about current themed walks check Facebook.